4 October 2021
Why It Matters: Marketing campaign gone wrong - Can a business recover from it?
Can a brand or company ever recover from a marketing campaign or publicity stunt that has gone wrong? Tina Chopra, Founder & Director, Script Consultants, shares why some marketing campaigns fail and how companies can recover from those situations. She also discusses the implications and key takeaways from the Speech Academy Asia incident that took place recently.

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