15 March 2021
Prime Group: How Covid-19 tested the supermarket’s reflexes
Just like most Singapore supermarket operators, Prime Group’s sales jumped by 15 to 25 percent as people stockpiled groceries and necessities at the peak of the pandemic last year. But despite the sales jump, the company found itself being put through “a series of maximum-stress tests”, such as ensuring the safety of its frontline staff with the surges in short-term demand creating a huge pressure on its supermarket operations. Tan Yong Shao, Chief Executive, Prime Group International shares Prime Group’s experience going through the Covid-19 pandemic and some of the key differences between Prime Supermarket and Mahota Commune.

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