15 October 2021
Why It Matters: Strategies for fashion and retail brands to seize Southeast Asia’s ecommerce momentum
To help brands and businesses survive the Covid-19 pandemic, Asia’s leading fashion and lifestyle player, ZALORA, launched TRENDER, an e-distribution and data solution service. Simone Cortini, Marketplace and Platform Services Director, ZALORA, shares more about the service, the company’s data driven approach, and how brands can use their platforms to seize the region’s ecommerce momentum.

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