6 August 2024
Morning Shot: Kamala Harris is 'Brat'! How social media trends are driving the 2024 US Presidential Election
Social media has also been abuzz with the increasing popularity of coconut trees, after a video showing Democratic Party’s presumptive candidate for the US Presidential Election Kamala Harris telling a story about her mother during a White House event in 2023, went viral.
A slew of memes and hashtags like #kamalaisbrat and #bratsummer have also taken the internet by storm! That prompted Kamala Harris to overhaul her campaign's online presence by embracing the social media trend inspired by pop star Charli XCX's Brat album cover. The presumptive Democratic presidential nominee has scattered references to the album across her campaign's account, renaming her profile Kamala HQ.
On this episode of Morning Shot, we discuss whether these social media trends will help with Harris’ campaign with Melinda Jackson, Political Science Professor and Dean of Undergraduate Education at San Jose State University.
Presented by: Emaad Akhtar & Audrey Siek
Produced & Edited by: Yeo Kai Ting (ykaiting@sph.com.sg)
Assistant Producer: Simone Chuah
Photo credits: The Tennessean

Download this podcast.