Lawrence Byrd, Vonage
Lawrence Byrd, Vonage
31 October 2022
Why It Matters: The future of retail, how can businesses tap into conversational commerce
While physical stores are now welcoming more consumers, digital shopping habits still continue to be relevant. This will, subsequently, drive conversational commerce, the sale of goods and services via messaging apps. And it will become an integral communication and sales channel for businesses and consumers, especially as popular year-end retail sales days near.
Lawrence Byrd, Technology Evangelist for Communications APIs, Vonage shares more.
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