6 July 2023
Culture Club: Helping Singapore’s F&B heritage brand Ya Kun, go global
Ya Kun Kaya Toast has been in business for more than 70 years and began to experience significant growth in the early 2000s. Prioritizing customer satisfaction has been a key factor in allowing this to happen.
We speak to Jesher Loi, Director, Branding and Market Development, Ya Kun International about how he started in, and grew the company. He also tells us more about where this company is headed in the future.

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Listen to his previous podcasts:

2 October 2020
Influence: How a family business became a Singapore icon. Meet Jesher Loi of Ya Kun Kaya Toast
Ya Kun Kaya Toast was built by a man from Hainan who had no business background but did have the will to succeed and a wife with a secret kaya recipe. Three generations on, the grandson of the business pioneer shares personal stories describing how the business flourished, in this conversation with Michelle Martin. Jesher Loi, Director of Branding and Marketing Development at Ya Kun Kaya Toast, reflects on the grit it took to build a brand and his ideas on expanding the chain beyond Singapore. Jesher is featured in The Peak's Next Gen series.

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18 January 2019
A Thriving Family Business Takes Work
What are the values that have been passed down and need to be passed down when running a family business? How different is it than running commercial public corporations? And does an ownership mentality hinder or aid the business? We find out from Jesher Loi, Director of Branding and Market Development of Yakun.

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