Guillem Segarra, HappyFresh
Guillem Segarra, HappyFresh
25 March 2022
Mind Your Business: Predictions and insights around the rise of dark stores and quick commerce within the region
HappyFresh recently launched “HappyFresh Supermarket”, extending fresh grocery accessibility to underserved and unserved consumers by significantly growing its dark store presence in the region, specifically in Indonesia, Thailand and Malaysia. Guillem Segarra, CEO, HappyFresh joins us this morning to discuss the opportunities and challenges faced introducing e-grocery into Southeast Asia, and what it means to adopt a 'dark store concept'.
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