6 August 2021
Why It Matters: The importance and rising demand for a mix of offline and online shopping experiences
The ongoing pandemic led to more shoppers opting for online purchases, but despite its convenience, it does not guarantee that every purchase will have a smooth-sailing process. Gordon Toh, General Manager, KaiKai, shares how Kaikai enables its shoppers to enjoy a unique mix of offline and online and why offline shopping is still important in the retail scene.

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