11 December 2023
Biz-How-To: How to grow your business with IP?
It is often thought that Intellectual Property or IP is an asset that is exclusive to sophisticated businesses.
But, it is crucial for startups and SMEs to also consider whether IP should be used as a sword or shield to amplify their business potential.
Dixon Soh, Director, Head of Intellectual Property and Intangible Assets Practice, CHP LAW LLC & President of IPOS Society shed more light on this strategic decision that businesses need to look at as well as the common mistakes to avoid.
Presented by Emaad Akhtar
This podcast is produced and edited by Anthea Ng (nganthea@sph.com.sg)
She produces Mind Your Business, Biz-How-To and Breakfast Special segments on the Breakfast Show.
Do contact her for topics: C-Suite, SME, Sustainability, Property, Intergenerational Family Business, Industry Outlook, Fintech and trending businesses in town.

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