30 May 2023
Mind Your Business: TikTok and Tyres - How a female tyre-preneur broke barriers to revive her family business
In this episode of Mind Your Business, we speak with a trailblazing entrepreneur who has fought stereotypes to pursue her true passion in a male-dominated automotive industry.
Cordillia Tan, Director, Pitstop Tyres shares with us the daunting task of shouldering a six-figure debt and employing innovative strategies like harnessing the power of social media to revitalise her struggling family business.
Presented by : Ryan Huang
This podcast is produced and edited by Anthea Ng (nganthea@sph.com.sg)
Do contact her for topics: C-Suite, SME, Sustainability, Property, Intergenerational Business, Industry Outlook, Fintech

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