7 August 2023
In The Spotlight: Digital blindspot - Can SMEs leave old-school marketing behind?
Yep, some small businesses still think old-school marketing works best. Despite being the biggest spenders in tech, there are still many Singaporean SMEs that fall through the cracks of digitalisation — a shocking 20% of Singaporean SMEs have either just started or have yet to embark on the journey of digitalisation.
What is the cost of being left out of the business digitalisation wave? What more can be done to help SME founders understand the value of digitalisation, and find the resources and talent needed to succeed in today’s e-commerce-driven world?
We find out from Chan Kee Siak, Founder & CEO, Exabytes Group.

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Listen to his previous podcasts:

23 March 2021
Soul of Business: Women Entrepreneurship with Exabytes sponsorship worth over SGD350,000
On Soul of Business, Claressa Monteiro speaks to Chan Kee Siak, Founder and Chief Executive Officer of Exabytes to find out more about its mission to showcase the talent and creativity of women while also shining a spotlight on #WomenWeCan with “Women Entrepreneurship with Exabytes” and their offer to 200 selected female entrepreneurs across Singapore and Malaysia with a sponsorship that is worth SGD350,000 and RM350,000 respectively.

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