9 May 2022
Identifying the best digital marketing approach that best suits a company
To stay ahead of the curve many companies are implementing digital initiatives to reach specific demographics through social media.

Caleb Sim, Chief Executive Officer, Tres and GENIA tells us the importance of these initiatives through one of his experiences with Auston Institute of Management. However, he also tells us about how having a strong foundation, message, and clear demographic are vital elements to optimize the use of social media platforms for advertising.

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Listen to his previous podcasts:

15 October 2021
INFLUENCE: The 24-year-old CEO on SEO
Michelle Martin features Caleb Sim, CEO of Genia an SEO consultancy. We hear about his inspiring journey to starting thus business and what he knows about Google’s algorithm that the rest of us may not.

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