25 November 2023
Saturday Mornings: How businesses are designing their apps to influence consumer behavior
Saturday Mornings host Glenn van Zutphen and co-host, award-winning author Neil Humphreys discuss with Andrea Ng, APAC Insights Director, Canvas8 Singapore how businesses are designing their apps to influence consumer behavior through a combination of proven visual cues and findings from behavioral science – so-called “choice architecture”.

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