23 December 2024
Electric Mornings with BYD: Forging an Electric Future
Consumer attitudes toward electric vehicles are evolving fast, and so are expectations of the car-shopping experience.
Beyond the green push, earlier surveys have found that consumers want an experience that matches their expectations of the car itself - something exciting and innovative but also reliable and predictable.
What can EV brands do to attract consumers who are looking for that extra spark of innovation?
On this episode of Electric Mornings with BYD, James Ng, Managing Director of BYD Singapore and Philippines and Anthony Teo, Managing Director of Vantage Automotive.
Presented by: Ryan Huang
Produced & Edited by: Yeo Kai Ting (ykaiting@sph.com.sg)

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