7 June 2023
Culture Club: Tech propelled by a young population in SEA driving the digital economy, how does this impact the mobile gaming industry?
There are various methods of app monetization in the mobile gaming industry. Understanding users through efforts, such as analyzing player profiles, allows developers to target these adds to specific demographics.
We speak to Valentina Petrova, Head of In-App Partnerships, Asia, Yandex more about this.

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