7 February 2023
The Smell of Success: How Subscription Services are Changing the Fragrance Game
On Mind Your Business and in a lead up to Valentine’s Day, we discuss gift ideas for that special someone or our loved ones.
One great gift idea - fragrance!
Rachel Key and Lynn-Lee Foo speak with Christian Kwok, Co-Founder, I’VRE, to find out on how you can get your favourite scents at a fraction of the cost of the luxury brands, plus their unique subscription model which allows you to try out about 100 scents - a first in Singapore.
Produced and edited by Anthea Ng (nganthea@sph.com.sg)

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