Min Yih Tan, Shell Mobility Network

Min Yih Tan, Shell Mobility Network

11012023 TAU - Min Yih Tan

11 January 2023
Market View: Shell’s take on the evolving mobility-retail landscape, Impact of EV charging on decreasing fuel sales, Zesting retail offerings, Partnerships with BYD, McDonalds, Starbucks and Adidas, Plans for 2023
The mobility-retail landscape is at the heart of our discussion on the segment today.
The global retail industry as we know it, has been fundamentally disrupted by the rise in e-commerce over the last twenty years or so, changing the way businesses interact and build relations with their consumers.
But one segment of the industry that was relatively unaffected by this trend, according to McKinsey, was the fuel-retail industry, as it is just not feasible to sell gasoline over the internet.
Fast forward to twenty years later, even the fuel-retail industry is facing challenges of its own as the rapid adoption of electric vehicles is set to substantially decrease fuel sales.
Still, with drivers also spending more time to charge their vehicles, can petrol station operators and mobility retailers make up for the decrease in fuel sales by zesting up its retail offerings? And how would the positioning of mobility firms change as the world heads into a more sustainable energy future?
On Market View, Prime Time’s finance presenter Chua Tian Tian posed these questions to Min Yih Tan, Senior Vice President of Shell’s Global Mobility Network.

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