Caleb Li, Uncle DiDi

Caleb Li, Uncle DiDi

13042023 DT - Caleb Li

13 April 2023
Culture Club: The future of the local snack industry
From $10 in the bank account and up to their ears in debt to S$1 million in revenue in four years. That’s the story behind homegrown snack brand Uncle DiDi, who are famous for their unique Popcorn & Cotton Candy flavours.
And they’ll be bringing back their crowd-favourite Ondeh-ondeh popcorn flavour to ignite joy in Singaporeans this Hari Raya festive season.
Caleb Li, Co-Founder, Uncle DiDi shares his experience as an entrepreneur and the company’s expansion plans.

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16 November 2022
In the Spotlight: How to turn your huge debt into a $1 million business? Ask Uncle DiDi

From $10 in the bank account and up to one’s ears in debt to S$1 million in revenue in 4 four years - this is the story behind Uncle DiDi - famous for their unique Popcorn & Cotton Candy flavours. What was the secret behind their success? In the Spotlight on Prime Time, Bharati Jagdish speaks with one of the co-founders Caleb Li of Uncle DiDi to find out more.

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