24 December 2021
Mind Your Business: Heartland Festival aims to commemorate heartland merchants & hawkers, revitalise heartland businesses
The inaugural Heartlands Festival organised by the Heartland Enterprise Centre Singapore, supported by the Federation of Merchants’ Associations Singapore, and Enterprise Singapore seeks to boost the vibrancy of neighbourhood retail areas. Jon Lee, Assistant Executive Director, The Federation of Merchants’ Associations, Singapore shares more about the festival and how it has helped heartland businesses so far.

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