Ivan Zhou, Techsun

Ivan Zhou, Techsun

18 October 2021
Why It Matters: How martech, such as the CRM model, can help uplift and revitalise the retail landscape
Customer Relationship Management(CRM) can help businesses win the loyalty of their best customers and even improve buyer experience. But how should businesses incorporate it into their strategic process? Ivan Zhou, General Manager APAC, Techsun shares about the company's flagship product, Social Hub, and how it can help to uplift and revitalise businesses through data analytics.

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