Mark Laudi, PitchMark
Mark Laudi, PitchMark
7 May 2021
The growing role of intellectual property for SMEs, start ups and independent creatives to foster innovation
For SMEs, IP protection is often put on the back burner and overlooked, but IP rights are fundamental in safeguarding their innovation, brand, and giving their assets a fiscal value. Mark Laudi, Managing Partner, PitchMark shares more on how not having IP affect could impact SMEs bottom line.
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