Adrian Kok, BSH Home Appliances
Adrian Kok, BSH Home Appliances
17 August 2020
The shift in hygiene and home priorities amid COVID-19
A consumer survey by Bosch Home Appliances has found that prior to the pandemic, 39% of Singaporeans felt hygiene was not of primary importance, but today, 89% of Singaporeans think hygiene is of extreme importance. Adrian Kok, Head, Marketing ASEAN, BSH Home Appliances shares how Bosch is pivoting its business to ensure the needs of their customers are always met.
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