21 October 2019
Marketing Monday: Email marketing in the age of distraction
With all the talk of video, artificial intelligence, virtual reality, and chatbots, it sometimes seems like email is long past its prime. But if you think email is dead, you might be missing out. Email marketing is still going strong today, and is possibly the best possible strategy for your business. Based on recent data, email marketing is still ranked as the most effective marketing channel, beating out social media, SEO, and affiliate marketing. Minnie Ang, Co-founder, Souffle Beauty speaks to us more about the importance and relevance of email marketing.

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